Increasing competitive advantage through sustainability: zero emission bus transport

The challenge
Innovation can redefine a sector. This is especially true for the transition to zero emission in public bus transportation. It involves much more than replacing the diesel tank with a battery - the operation changes fundamentally. From driving buses to operating an interconnected system. Making sure that each bus recharges at the right location and the right time during the day, and having other buses available to take over passenger service during charging.
It raises new questions: What locations should be selected for the charging operations? Should we invest millions in larger batteries? Or faster chargers? What if a charger location is unavailable? How to maximise battery life?

The incentive
Being the first to truly master this new way of thinking presents a huge competitive advantage in an otherwise low margin business. Excelling in execution is key to finance this transition without impacting passenger service, while maintaining a healthy bottom-line.

The result
A very efficient and robust bus system for a specific region/city, with several hundreds of electric buses saving tens of millions in kg of CO2 every year. The passenger and local government benefit from improved and more tailored service.
More holistically, the client benefits from a wide set of best practice strategies to optimise operations. Various tools were developed by which the client can perform quick-scans to select the best strategy for a particular situation (transportation in a certain city/region). Also, clear steps are defined that need to be taken to develop the designed ‘prototypes’ into mature, full-scale operational business tools.

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